Free: turn every podcast episode into a lead magnet with the 6-step show notes checklist Grab it here
Currently working from Greece Blog & podcast marketing

Grow a wildly successful business and a fulfilling life, not glued to your laptop.

I help coaches and course creators set up evergreen blog content, automated visibility and a content repurposing system, so leads and sales keep growing in the background while you get your time back.

Get the free show notes checklist How I can help

no daily posting required, promise.

Anita smiling on a sofa in a denim jacket and red trousers
RUN YOUR BUSINESS FROM ANYWHERE • LEADS WHILE YOU SLEEP •
me, not at a desk →
Luggage tag 52 countries · 1 laptop
90s mixtape · side A
evergreen leads (on repeat)
Est. 2019
Boarding pass
FromTo AnywhereYour inbox Seat: wherever the wifi is
Free, no catch

Start here

Turn every podcast episode into a lead magnet.

The 6-step show notes checklist I use to turn one episode into a blog post that ranks, gets shared and collects leads for months. Takes 20 minutes an episode.

No spam, ever. Unsubscribe any time.

How I help

Marketing that keeps working while you're away from your desk.

Three systems, one goal: a steady stream of the right people finding you, long after you've closed the laptop.

Evergreen blog content

Posts written to rank on Google and get cited by ChatGPT, so they bring in leads month after month without you touching them.

Learn more →

A repurposing system

One podcast episode becomes a blog post, show notes, pins and emails. Record once, publish everywhere, reclaim your week.

Learn more →

Automated visibility

Search, Pinterest and AI answers do the showing up for you. No algorithm to appease, no daily posting schedule to keep.

Learn more →
World tour · Est. 2019 52 countries · 1 laptop · 0 daily posts

I didn't build these systems to be a marketer. I built them so I could work from 52 countries without my leads noticing.

Now I build them for coaches and course creators who'd rather be anywhere but their inbox. Same systems, your version of freedom.

Stop 1 · Evergreen leads Stop 2 · Repurposing system Stop 3 · Automated visibility Encore · Your time back
Proof, not a promise
Anita standing in clear shallow water in the Maldives
Anita’s legs and an open book on a sun lounger by the beach in the Maldives
the Maldives, a month off

Practice what I preach

This is me in the Maldives, taking a whole month off.

No laptop, a pile of books and water this clear. I can take a month like this because my marketing doesn't need me online. The blog keeps ranking, the podcast keeps getting found and the free checklist keeps collecting emails while I'm away.

That's the whole point of the systems I teach: a business that keeps working while you live your life.

yes, I actually logged off

Anita smiling in sunglasses above a turquoise bay
90s girl, creative first

Meet Anita

Hi, I'm Anita. I build marketing that doesn't need me online all day, and I'll show you how to do the same.

I've been blogging for nearly 15 years and running this business since 2019, all on blog content and search traffic rather than social media. It's let me work from wherever I happen to be, and it means my leads don't stop when I do.

  • Nearly 15 years of blogging, and this business since 2019
  • Location-independent since day one, by design
  • Firm believer that marketing should run in the background of a good life

The podcast

Marketing That Leads

Short, practical episodes on blog content, podcast repurposing and getting leads without the daily grind. Listen on your walk, then put it into practice before lunch.

130+ episodes and counting →